Photo: David Hurn

“The Playboy Adviser”
Playboy, March 1965 (p.38)

“It may seem sort of silly, but things have reached the stage where I’m getting a little worried. My daughter and a number of the other kids in the neighborhood have formed a real cult over the Beatles. They have built an altar in one girl’s bedroom and they burn candles and recite Beatle prayers they have written. Now their project is writing a Beatle Bible which starts out, “in the beginning the Beatles created rock and roll”. If they weren’t so darned serious about this, it would be pretty funny. But when Susan doesn’t go to church with us because they are having their own service in their Beatle church, I start to worry a little. Worst of all, we have to listen to that awful music over and over and over. What should we do?”
-M.D., San Francisco, California

“At Beatles concerts…kids found a community of worship, in which many white teenagers experienced the nearest thing they would ever know to the mass ecstasy of a revival meeting” -Magic Circles: The Beatles in Dream and History (143)

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